Michael Samson, Author at SamsonMedia

Maximizing Your HubSpot CRM Investment SAMSONMEDIA

Maximizing Your HubSpot CRM Investment: A Guide for B2B Leaders

In the rapidly evolving digital landscape, B2B owners, executives, and directors are constantly seeking ways to enhance efficiency, productivity, and ultimately, profitability. HubSpot now offers customers a versatile solution tailored to meet the diverse needs of various organizational roles through its updated and differentiated seat types: View-Only, Core, and Sales & Service Seats. Understanding these […]

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The Rise of B2B eCommerce: Top 3 Reasons to Start Selling Online Today

Inbound Marketing / Michael Samson

Over the past few years, customer habits have changed rapidly to reflect the new normal that is working from home in your fanciest pair of sweatpants. More importantly, the average B2B customer has also transformed. Millennials and Gen Z are taking over the workforce, and this younger generation prefers B2B purchases to flow more like

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5 Lessons From My First Year (Back) In Business

Announcements / Michael Samson

It’s been a year since I took the leap and jumped back into the business. I’ve learned a lot of lessons, made mistakes, and had some massive hits.

Here are five of the most important things I’ve learned in my first year (back) in business:

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ICYMI: SamsonMedia Becomes a HubSpot Solutions Provider

Announcements / Michael Samson

We’re excited to share some amazing news: SamsonMedia has joined HubSpot’s Solutions Provider Program. HubSpot, a leading growth platform, works hand-in-hand with partner experts to help businesses grow through inbound software, services, and support.

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Email Marketing: How Often Should I Send Emails To My Customers?

Email Marketing, Inbound Marketing / Michael Samson

You should consider three main factors before deciding how often you’re going to email your customers. It comes down to your goals and depends on your product/service and your audience.

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Michael Samson

Maximizing Your HubSpot CRM Investment: A Guide for B2B Leaders

The Rise of B2B eCommerce: Top 3 Reasons to Start Selling Online Today

The Value of Community in Business

5 Lessons From My First Year (Back) In Business

ICYMI: SamsonMedia Becomes a HubSpot Solutions Provider

Email Marketing: How Often Should I Send Emails To My Customers?